For startups and SMEs with their own apps, the initial launch is merely the beginning. Consistent updates and adherence to new Google guidelines are essential for successful app publishing.
Challenges of Republishing:
Starting August 31, 2024, Google will raise the Target API Level requirements (see link), meaning all new updates must comply with these standards. This necessitates regular reviews and adjustments to program libraries. Additionally, comprehensive functional testing is required to ensure that the app remains stable and user-friendly.
New apps and updates must be compatible with Android 14 (API level 34) to be submitted to Google Play. Here’s a quick overview of the key steps:
Step 1: Update Your App
- Android Studio: Open your build.gradle file in Android Studio to implement the required changes and adjust the target SDK.
- Versioning: Increase your app’s version number and version code to distinguish it from the previous release.
- Testing: Conduct thorough testing of the app on various Android devices to verify that all modifications function properly.

Step 2: Generate a Single New APK or App Bundle
- Compiling: Generate a release build by selecting Build -> Generate Signed App Bundle/APK.
- Signing: Sign the new APK or app bundle using the keystore key and credentials you established during the initial release.

Step 3: Upload to the Google Play Console
- Google Play Console: Log in to the Google Play Console and select your app.
- Upload: Create a new production release and upload the APK or app bundle.
- Changelog: Include a detailed description of the changes in the changelog. This is also a great opportunity to report on Website Traffic Analysis and Website Testing if your app is associated with them.

Step 4: Review and publish
- Submission: Submit the app for review.
- Review: Google will evaluate your app for compliance with their policies.
- Publication: Once the review is successful, the update will be automatically published in the Google Play Store.
Including the review period, the entire app publishing process typically takes a few hours to 1-2 days before the update is accessible to all users.
BavaSolution GmbH is equipped to manage this process under optimal conditions, guaranteeing a seamless and efficient app submission and publishing experience. With our expertise, we ensure that your app meets all necessary requirements and is published successfully, allowing you to focus on what matters most—growing your business.